Successful Comeback: New Balance 550
The New Balance 550 first appeared in 1989 under the title “P550”. It was originally developed by designer Steven Smith as a basketball shoe. The sneaker initially did not receive the desired attention and over time fell into oblivion – then a collaboration with New York streetwear brand Aimé Leon Dore took place in 2020. The founder and creative director of the brand, Teddy Santis, created a special version and the New Balance 550 made a brilliant comeback.
A special feature of the New Balance 550 is the unique retro silhouette, which makes the sneaker a cult shoe. The uncomplicated, airy look is another plus. The breathable mesh lining provides soft comfort. Of course, the legendary NB logo must not be missing.
Among the most popular versions of the shoe are definitely the models from the collabo with designer Teddy Santis – such as the model “550 AIMÉ LEON DORE NATURAL GREEN”. But also the “550 SYRACUSE” with orange accents was in great demand and sold out after only a few minutes. The “550 WHITE BLACK” version impresses with its minimalist design. The “550 WHITE WITH TEAM RED” with red and black details is also a successful model.
The sporty-casual New Balance 550 can be combined with streetwear and business outfits. Many celebrities also appreciate the model: Rihanna, Mila Kunis, Alessandra Ambrosio, Timothée Chalamet, Kaia Gerber, Emily Ratjakowsi and Chris Pine are fans of the sneaker.
You want to buy the New Balance 550? Here you can find the sneaker….
📍This is what you should definitely know about the New Balance 550:
👟 What materials are the New Balance 550 made of?
The upper is made of high quality leather, and the lining is made of soft, breathable mesh. The New Balance 550 has a sole made of durable and sturdy rubber.
🌧️ Are the New Balance 550 waterproof?
The New Balance 550 should be sufficiently waterproofed – then we can wear it even in the rain. After cleaning, we should protect it from direct sunlight. And if we don’t wear it for a long time, it’s best to store it in the original shoe box.
🎨 What are the color and design features of New Balance 550?
A distinctive design feature is the vintage look, which is achieved by the classic silhouette. The color scheme is rather purist. Thus, many models get by with two colors. The upper is usually dominated by white leather, which is complemented by one or at most two other colors. The typical NB logo is in one of these colors.
⚥ Are the New Balance 550 unisex or are there different variants for men and women?
The New Balance 550 is available on the market for both men and women. However, some variants are also unisex. There are also models for children.
📏 How do the New Balance 550 turn out? Are the New Balance 550 “True to Size”?
The New Balance 550 are true to size. We can therefore choose our usual size. If you have wider feet, you can also order a half size larger.
😌 How comfortable are the New Balance 550?
The sneaker wears easily and comfortably – also because it was originally developed as a basketball shoe. So we can easily wear our New Balance 550 all day long.
🏭 Where are the New Balance 550 manufactured?
New Balance has manufacturing locations in the US (Lawrence, Boston, Norway, Norridgewock and Skowhegan) as well as in the UK (Flimby) and China. A large number of the sneakers for the European market are manufactured in the small village of Flimby.
💸 How much do New Balance 550 cost?
On the day of release, New Balance 550 cost about 120 euros in stores. Popular models sell out quickly and are then significantly more expensive in the resell. So to grab a version that is in demand, we should be quick.
🔎 How to recognize genuine New Balance 550?
A genuine New Balance 550 is a quality product. We should pay attention to the fact that everything is sewn neatly. Special attention should be paid to the brand logo, which should also be flawlessly finished. In addition, the leather should feel high quality and smell good. Inside the upper of the shoe there is a label. On it is the code, international sizes, production date, country of origin and possibly a QR code. This information must match the label on the packaging.
📈 Are New Balance 550 still on trend?
A review of the last five years shows that interest in the New Balance 550 has reached a high level since the collaboration with the brand Aimé Leon Dore in 2020 and has continued to grow since then. The timeless design and interesting new colorways ensure that the enthusiasm for the New Balance 550 will continue in the future.